/* ===== Nashville Scene — Advertise (demo) ===== */
:root{
  --red:#e3121a;       /* Scene red */
  --red-dk:#b80d14;
  --ink:#13110f;
  --ink-2:#2a2724;
  --paper:#f6f2ea;
  --paper-2:#efe9dd;
  --white:#ffffff;
  --muted:#6f6a63;
  --line:#e2dccf;
  --line-dk:#332f2b;
  --gold:#d9a441;
  --maxw:1160px;
  --r:14px;
  --shadow:0 18px 50px -22px rgba(0,0,0,.35);
  --display:"Archivo","Inter",system-ui,sans-serif;
  --black:"Archivo Black","Archivo",system-ui,sans-serif;
}
*{box-sizing:border-box;margin:0;padding:0}
html{scroll-behavior:smooth;scroll-padding-top:78px}
body{font-family:"Inter",system-ui,sans-serif;color:var(--ink);background:var(--white);line-height:1.55;-webkit-font-smoothing:antialiased}
.wrap{max-width:var(--maxw);margin:0 auto;padding:0 24px}
img{max-width:100%}
em{font-style:normal;color:var(--red)}
a{color:inherit;text-decoration:none}
[hidden]{display:none!important}

/* ---------- demo ribbon ---------- */
.demo-ribbon{background:repeating-linear-gradient(45deg,#1a1815,#1a1815 14px,#211e1a 14px,#211e1a 28px);color:#f0c64d;font-size:11px;letter-spacing:.14em;text-transform:uppercase;text-align:center;padding:6px 12px;font-weight:700}

/* ---------- buttons ---------- */
.btn{display:inline-flex;align-items:center;gap:.4em;font-family:var(--display);font-weight:700;border:2px solid transparent;border-radius:999px;cursor:pointer;transition:.18s ease;white-space:nowrap;text-align:center}
.btn-sm{padding:9px 16px;font-size:13px}
.btn-lg{padding:15px 28px;font-size:16px}
.btn:not(.btn-sm):not(.btn-lg){padding:12px 22px;font-size:14px}
.btn-primary{background:var(--red);color:#fff;border-color:var(--red)}
.btn-primary:hover{background:var(--red-dk);border-color:var(--red-dk);transform:translateY(-2px)}
.btn-ghost{background:transparent;color:var(--ink);border-color:var(--ink)}
.btn-ghost:hover{background:var(--ink);color:#fff}
.section-dark .btn-ghost,.section-cta .btn-ghost{color:#fff;border-color:rgba(255,255,255,.6)}
.section-dark .btn-ghost:hover,.section-cta .btn-ghost:hover{background:#fff;color:var(--ink)}

/* ---------- logo ---------- */
.logo{display:inline-flex;align-items:center;line-height:1}
.logo-img{height:40px;width:auto;display:block;border-radius:2px}
.logo-img-lg{height:48px;margin-bottom:14px}

/* ---------- nav (dark) ---------- */
.nav{position:sticky;top:0;z-index:50;background:rgba(19,17,15,.95);backdrop-filter:blur(12px);border-bottom:1px solid var(--line-dk)}
.nav-inner{display:flex;align-items:center;gap:24px;height:72px}
.nav-links{display:flex;gap:26px;margin-left:16px}
.nav-links a{font-weight:600;font-size:14px;color:#d6d0c6;position:relative;padding:4px 0}
.nav-links a:hover{color:#fff}
.nav-links a::after{content:"";position:absolute;left:0;bottom:-2px;height:2px;width:0;background:var(--red);transition:.2s}
.nav-links a:hover::after{width:100%}
.nav-cta{margin-left:auto;display:flex;align-items:center;gap:18px}
.nav-phone{font-family:var(--display);font-weight:800;font-size:14px;letter-spacing:.02em;color:#fff}
.nav-phone:hover{color:var(--red)}
.nav-burger{display:none;margin-left:auto;background:none;border:none;font-size:24px;cursor:pointer;color:#fff}

/* ---------- hero (dark, dramatic) ---------- */
.hero{position:relative;background:var(--ink);color:#fff;overflow:hidden}
.hero::before{content:"";position:absolute;inset:0;pointer-events:none;z-index:1;background:
  radial-gradient(1000px 520px at 84% -12%,rgba(227,18,26,.40),transparent 60%),
  radial-gradient(820px 560px at -6% 118%,rgba(43,62,118,.30),transparent 56%),
  repeating-linear-gradient(115deg,rgba(255,255,255,.022) 0 2px,transparent 2px 26px)}
.hero-ghost{position:absolute;right:-3%;bottom:-16%;z-index:0;font-family:"Anton",var(--black);font-size:clamp(180px,30vw,520px);line-height:.7;color:#fff;opacity:.035;letter-spacing:-.02em;pointer-events:none;user-select:none}
.hero-inner{position:relative;z-index:3;display:flex;align-items:center;min-height:580px;padding:54px 24px}
.hero-copy{max-width:640px;position:relative}
.eyebrow{display:inline-flex;align-items:center;gap:9px;font-family:var(--display);font-weight:800;font-size:12px;letter-spacing:.16em;color:var(--red);margin-bottom:20px;border:1px solid rgba(227,18,26,.4);padding:7px 15px;border-radius:999px;background:rgba(227,18,26,.08)}
.eyebrow .dot{width:7px;height:7px;border-radius:999px;background:var(--red);box-shadow:0 0 0 4px rgba(227,18,26,.22);animation:pulse 2.4s ease-in-out infinite}
@keyframes pulse{0%,100%{box-shadow:0 0 0 3px rgba(227,18,26,.25)}50%{box-shadow:0 0 0 7px rgba(227,18,26,0)}}
.hero h1{font-family:var(--black);font-size:clamp(44px,6.2vw,82px);line-height:.98;letter-spacing:-.025em;margin-bottom:22px;color:#fff;text-wrap:balance}
.hero h1 em{color:var(--red)}
.hero-sub{font-size:17px;color:#cfc9bf;max-width:34em;margin-bottom:22px}
.hero-actions{display:flex;gap:14px;flex-wrap:wrap;margin-bottom:14px}
.hero .btn-primary{box-shadow:0 14px 34px -12px rgba(227,18,26,.8)}
.hero .btn-ghost{color:#fff;border-color:rgba(255,255,255,.55)}
.hero .btn-ghost:hover{background:#fff;color:var(--ink)}
.hero-microcopy{font-size:13px;color:#8a847b;margin-bottom:26px}
.hero-stats{display:grid;grid-template-columns:repeat(4,1fr);gap:0}
.hstat{padding:0 14px;border-left:1px solid rgba(255,255,255,.13);min-width:0}
.hstat:first-child{padding-left:0;border-left:none}
.hstat b{display:block;font-family:var(--black);font-size:25px;color:#fff;line-height:1;white-space:nowrap}
.hstat span{font-size:11px;color:#9a948b;letter-spacing:.02em;white-space:nowrap}

/* hero cover band — full-bleed, fast, slanted, nav-to-marquee */
.cover-clip{position:absolute;top:0;bottom:0;right:0;left:38%;z-index:1;overflow:hidden;
  -webkit-mask-image:linear-gradient(90deg,transparent,#000 16%);mask-image:linear-gradient(90deg,transparent,#000 16%)}
.cover-band{position:absolute;inset:-18% -12%;display:flex;gap:16px;justify-content:center;transform:rotate(-7deg)}
.cover-band .cover-col{display:flex;flex-direction:column;flex-shrink:0;gap:16px}
.cover-band .cover-col img{width:var(--coverw,150px);aspect-ratio:413/480;border-radius:8px;border:1px solid rgba(255,255,255,.12);box-shadow:0 16px 32px -14px rgba(0,0,0,.9);display:block}
/* dark scrim so the headline stays legible over the covers */
.hero-scrim{position:absolute;inset:0;z-index:2;pointer-events:none;background:linear-gradient(90deg,var(--ink) 42%,rgba(19,17,15,.72) 62%,transparent 82%)}
@media(prefers-reduced-motion:reduce){.cover-band .cover-col{animation:none!important}}

/* hero marquee */
.hero-marquee{position:relative;z-index:4;border-top:1px solid rgba(255,255,255,.12);border-bottom:1px solid rgba(255,255,255,.1);padding:15px 0;overflow:hidden;background:#100e0d}
.hero-marquee::before,.hero-marquee::after{content:"";position:absolute;top:0;bottom:0;width:90px;z-index:2;pointer-events:none}
.hero-marquee::before{left:0;background:linear-gradient(90deg,#100e0d,rgba(16,14,13,0))}
.hero-marquee::after{right:0;background:linear-gradient(270deg,#100e0d,rgba(16,14,13,0))}
.marquee-track{position:relative;z-index:1;display:inline-flex;align-items:center;gap:24px;white-space:nowrap;animation:marquee 30s linear infinite;will-change:transform}
.marquee-track span{font-family:var(--black);font-size:21px;color:#fff;opacity:.9;letter-spacing:.01em}
.marquee-track i{color:var(--red);font-style:normal;font-size:13px}
@keyframes marquee{from{transform:translateX(0)}to{transform:translateX(-50%)}}
@media(prefers-reduced-motion:reduce){.marquee-track{animation:none}.eyebrow .dot{animation:none}}

/* ---------- trust bar ---------- */
.trustbar{background:var(--ink-2);color:#fff;padding:26px 0}
.trust-label{text-align:center;font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:#9a948b;margin-bottom:14px}
.trust-logos{display:flex;flex-wrap:wrap;justify-content:center;gap:14px 30px}
.trust-logos span{font-family:var(--display);font-weight:700;font-size:15px;color:#e8e2d8;opacity:.82}

/* ---------- sections ---------- */
.section{padding:84px 0}
.section-dark{background:var(--ink);color:#fff}
.section-paper{background:var(--paper)}
.section-head{max-width:720px;margin:0 auto 48px;text-align:center}
.kicker{font-family:var(--display);font-weight:800;font-size:12px;letter-spacing:.18em;color:var(--red);margin-bottom:14px}
.kicker.light{color:var(--gold)}
.section-head h2{font-family:var(--black);font-size:clamp(28px,3.6vw,44px);line-height:1.05;letter-spacing:-.015em;margin-bottom:14px}
.lede{font-size:18px;color:var(--muted)}
.lede.light{color:#c9c3b9}
.section-dark .section-head h2{color:#fff}

/* ---------- why ---------- */
.why-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:20px}
.why-card{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:28px 24px;transition:.2s}
.why-card:hover{transform:translateY(-4px);box-shadow:var(--shadow);border-color:transparent}
.why-ico{width:46px;height:46px;border-radius:12px;background:var(--paper-2);color:var(--red);font-size:22px;display:flex;align-items:center;justify-content:center;font-weight:800;margin-bottom:16px}
.why-card h3{font-family:var(--display);font-weight:800;font-size:19px;margin-bottom:8px}
.why-card p{font-size:14.5px;color:var(--ink-2)}

/* ---------- audience (light) ---------- */
.section-audience{background:var(--paper);position:relative}
.aud-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:16px;margin-bottom:44px}
.aud-stat{position:relative;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:28px 22px;text-align:center;overflow:hidden;transition:.2s}
.aud-stat::before{content:"";position:absolute;left:0;top:0;bottom:0;width:4px;background:var(--red);transform:scaleY(0);transform-origin:bottom;transition:transform .25s ease}
.aud-stat:hover{transform:translateY(-5px);box-shadow:var(--shadow);border-color:transparent}
.aud-stat:hover::before{transform:scaleY(1)}
.aud-stat b{display:block;font-family:var(--black);font-size:37px;color:var(--ink);line-height:1;letter-spacing:-.015em}
.aud-stat:nth-child(4n+1) b{color:var(--red)}
.aud-stat span{font-size:12.5px;color:var(--muted);margin-top:9px;display:block;letter-spacing:.02em}
.aud-bars{max-width:800px;margin:0 auto;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:34px 36px;box-shadow:var(--shadow)}
.aud-bars h3{font-family:var(--display);font-weight:800;font-size:16px;margin-bottom:24px;color:var(--ink);letter-spacing:.01em}
.bar{display:grid;grid-template-columns:200px 1fr 46px;align-items:center;gap:16px;margin-bottom:15px}
.bar-l{font-size:13.5px;color:var(--ink-2);font-weight:500}
.bar-track{height:8px;background:var(--paper-2);border-radius:999px;overflow:hidden}
.bar-fill{display:block;height:100%;width:0;background:var(--red);border-radius:999px;transition:width 1.1s cubic-bezier(.2,.7,.2,1)}
.bar.in .bar-fill{width:var(--w)}
.bar-v{font-family:var(--display);font-weight:800;font-size:14px;color:var(--ink);text-align:right}
.aud-source{font-size:11.5px;color:var(--muted);margin-top:18px}

/* ---------- who you reach (audience segments) ---------- */
.section-segments{background:var(--ink);color:#fff}
.section-segments .section-head h2{color:#fff}
.section-segments .lede{color:#c9c3b9}
.seg-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.seg-card{position:relative;background:var(--ink-2);border:1px solid var(--line-dk);border-radius:var(--r);padding:24px 22px 22px;overflow:hidden;transition:.2s}
.seg-card::before{content:"";position:absolute;top:0;left:0;right:0;height:4px;background:var(--red)}
.seg-card:nth-child(1)::before{background:#4a72c4}
.seg-card:nth-child(2)::before{background:var(--red)}
.seg-card:nth-child(3)::before{background:#9a6ad0}
.seg-card:nth-child(4)::before{background:#1d9e75}
.seg-card:hover{transform:translateY(-5px);box-shadow:0 26px 60px -24px rgba(0,0,0,.7);border-color:#4a4640}
.seg-num{font-family:var(--black);font-size:34px;color:rgba(255,255,255,.13);line-height:1;margin-bottom:10px}
.seg-name{font-family:var(--display);font-weight:800;font-size:17px;line-height:1.15;color:#fff;margin-bottom:10px;min-height:2.3em}
.seg-age{display:inline-block;font-family:var(--display);font-weight:700;font-size:10.5px;letter-spacing:.05em;text-transform:uppercase;color:#ff8f93;background:rgba(227,18,26,.14);padding:3px 10px;border-radius:999px;margin-bottom:14px}
.seg-who{font-size:13.5px;color:#cfc9bf;margin-bottom:16px}
.seg-behaviors{list-style:none;margin-bottom:18px}
.seg-behaviors li{font-size:13px;color:#d6d0c6;padding:6px 0 6px 17px;position:relative;border-bottom:1px solid var(--line-dk)}
.seg-behaviors li:last-child{border-bottom:none}
.seg-behaviors li::before{content:"›";position:absolute;left:2px;color:var(--red);font-weight:800}
.seg-cat span{display:block;font-family:var(--display);font-weight:800;font-size:10px;letter-spacing:.09em;text-transform:uppercase;color:#8a847b;margin-bottom:5px}
.seg-cat-v{color:#cfc9bf;font-size:12.5px;line-height:1.45}
@media(max-width:900px){.seg-grid{grid-template-columns:1fr 1fr}}
@media(max-width:560px){.seg-grid{grid-template-columns:1fr}.seg-name{min-height:0}}

/* ---------- tabs ---------- */
.tabs{display:flex;flex-wrap:wrap;gap:8px;justify-content:center;margin-bottom:34px}
.tab{font-family:var(--display);font-weight:700;font-size:14px;padding:10px 18px;border-radius:999px;border:1.5px solid var(--line);background:#fff;cursor:pointer;transition:.16s;color:var(--ink-2)}
.tab:hover{border-color:var(--ink)}
.tab.is-active{background:var(--ink);color:#fff;border-color:var(--ink)}
.tabpane{display:none;animation:fade .35s ease}
.tabpane.is-active{display:block}
@keyframes fade{from{opacity:0;transform:translateY(8px)}to{opacity:1;transform:none}}
.pane-intro{text-align:center;max-width:680px;margin:0 auto 26px;color:var(--muted);font-size:15.5px}
.pane-foot{text-align:center;margin-top:22px;font-size:14px;color:var(--muted)}
.pane-foot b{color:var(--ink)}

/* print ad-size spec grids */
.spec-block{max-width:980px;margin:0 auto}
.spec-title{font-family:var(--display);font-weight:800;font-size:14px;letter-spacing:.07em;text-transform:uppercase;color:var(--red);margin:28px 0 14px}
.spec-title:first-child{margin-top:0}
.spec-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:14px}
.spec{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:16px 18px;transition:.2s}
.spec:hover{box-shadow:var(--shadow);transform:translateY(-2px)}
.spec-name{font-family:var(--black);font-size:15px;letter-spacing:.03em;margin-bottom:12px}
.spec-vars{display:flex;gap:20px;flex-wrap:wrap}
.spec-var{display:flex;align-items:center;gap:10px}
.spec-var svg{width:33px;height:39px;flex:none;display:block}
.spec-var svg.spread{width:66px}
.spec-meta{font-size:13px;line-height:1.35;color:var(--ink-2)}
.spec-meta b{display:block;font-size:10.5px;font-weight:700;letter-spacing:.06em;text-transform:uppercase;color:var(--muted);margin-bottom:2px}
.spec-grid-back{grid-template-columns:repeat(4,1fr)}
.spec-grid-back .spec{padding:14px 16px}
@media(max-width:900px){.spec-grid{grid-template-columns:repeat(2,1fr)}.spec-grid-back{grid-template-columns:repeat(2,1fr)}}
@media(max-width:520px){.spec-grid,.spec-grid-back{grid-template-columns:1fr}}

/* rate table */
.rate-table{width:100%;max-width:820px;margin:0 auto;border-collapse:collapse;background:#fff;border:1px solid var(--line);border-radius:var(--r);overflow:hidden}
.rate-table th,.rate-table td{padding:13px 18px;text-align:right;font-size:14.5px;border-bottom:1px solid var(--line)}
.rate-table th:first-child,.rate-table td:first-child{text-align:left;font-weight:600}
.rate-table thead th{background:var(--ink);color:#fff;font-family:var(--display);font-weight:700;font-size:13px;letter-spacing:.04em}
.rate-table tbody tr:last-child td{border-bottom:none}
.rate-table tbody tr:hover{background:var(--paper)}
.rate-table td.best{color:var(--red);font-weight:800}

/* price cards */
.card-row{display:grid;grid-template-columns:repeat(3,1fr);gap:18px}
.price-card{position:relative;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px;transition:.2s}
.price-card:hover{transform:translateY(-3px);box-shadow:var(--shadow)}
.price-card.featured{border:2px solid var(--red)}
.pc-name{font-family:var(--display);font-weight:700;font-size:15px;color:var(--ink-2);margin-bottom:10px;min-height:2.6em}
.pc-price{font-family:var(--black);font-size:38px;line-height:1;color:var(--ink)}
.pc-price span{font-family:var(--display);font-size:13px;font-weight:700;color:var(--muted);margin-left:6px;letter-spacing:.02em}
.pc-note{font-size:13px;color:var(--muted);margin-top:10px}
.pc-flag{position:absolute;top:14px;right:14px;background:var(--red);color:#fff;font-family:var(--display);font-weight:800;font-size:10px;letter-spacing:.1em;padding:4px 8px;border-radius:6px}

/* capability grid */
.cap-grid{display:grid;grid-template-columns:repeat(5,1fr);gap:14px}
.cap{background:#fff;border:1px solid var(--line);border-radius:12px;padding:18px;text-align:center;transition:.18s}
.cap:hover{border-color:var(--red);transform:translateY(-3px)}
.cap b{display:block;font-family:var(--display);font-weight:800;font-size:14.5px;margin-bottom:5px}
.cap span{font-size:12px;color:var(--muted);line-height:1.4}

/* ---------- builder ---------- */
.builder{max-width:820px;margin:0 auto;background:#fff;border:1px solid var(--line);border-radius:18px;box-shadow:var(--shadow);overflow:hidden}
.steps{display:flex;background:var(--ink);padding:18px 24px;gap:6px;overflow-x:auto}
.step{display:flex;align-items:center;gap:8px;font-family:var(--display);font-weight:700;font-size:13px;color:#7a746b;white-space:nowrap;flex:1;justify-content:center;position:relative}
.step span{width:24px;height:24px;border-radius:999px;background:#3a3631;color:#bdb7ad;display:flex;align-items:center;justify-content:center;font-size:12px;transition:.2s}
.step.is-active{color:#fff}
.step.is-active span{background:var(--red);color:#fff}
.step.done span{background:var(--gold);color:var(--ink)}
.builder-body{padding:36px}
.bstep{display:none;animation:fade .3s ease}
.bstep.is-active{display:block}
.bstep h3{font-family:var(--display);font-weight:800;font-size:22px;margin-bottom:6px}
.bstep h3 small{display:block;font-weight:500;font-size:14px;color:var(--muted);margin-top:4px}
.opt-grid{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin-top:22px}
.opt{font-family:var(--display);font-weight:600;font-size:15px;text-align:left;padding:18px 20px;border:1.5px solid var(--line);border-radius:12px;background:#fff;cursor:pointer;transition:.16s}
.opt:hover{border-color:var(--ink)}
.opt.sel{border-color:var(--red);background:#fdecec;box-shadow:inset 0 0 0 1px var(--red)}
.opt.sel::after{content:" ✓";color:var(--red);font-weight:800}

.budget{margin:30px 0 18px}
.range-dual{position:relative;height:22px}
.range-track{position:absolute;top:50%;left:0;right:0;height:6px;margin-top:-3px;background:var(--line);border-radius:999px}
.range-fill{position:absolute;top:0;height:100%;background:var(--red);border-radius:999px}
.range-dual input[type=range]{position:absolute;top:0;left:0;width:100%;height:22px;margin:0;background:none;pointer-events:none;-webkit-appearance:none;appearance:none}
.range-dual input[type=range]::-webkit-slider-runnable-track{background:none;height:22px;border:none}
.range-dual input[type=range]::-moz-range-track{background:none;height:22px;border:none}
.range-dual input[type=range]::-webkit-slider-thumb{-webkit-appearance:none;pointer-events:auto;width:22px;height:22px;margin-top:0;border-radius:50%;background:#fff;border:3px solid var(--red);box-shadow:0 2px 6px rgba(0,0,0,.25);cursor:grab}
.range-dual input[type=range]::-moz-range-thumb{pointer-events:auto;width:22px;height:22px;border:3px solid var(--red);border-radius:50%;background:#fff;box-shadow:0 2px 6px rgba(0,0,0,.25);cursor:grab}
.range-dual input[type=range]:active::-webkit-slider-thumb{cursor:grabbing}
.budget-readout{text-align:center;margin-top:18px}
.budget-readout b{font-family:var(--black);font-size:34px;color:var(--ink)}
.budget-readout span{color:var(--muted);font-weight:600}
.reach-est{display:flex;gap:16px;align-items:center;background:var(--paper);border:1px solid var(--line);border-radius:14px;padding:20px 22px}
.reach-ico{font-size:30px;color:var(--red)}
.reach-label{font-size:12px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted)}
.reach-num{font-family:var(--black);font-size:30px;color:var(--ink);line-height:1.1}
.reach-sub{font-size:12.5px;color:var(--muted);margin-top:4px;max-width:42em}

.dropzone{display:flex;flex-direction:column;align-items:center;justify-content:center;text-align:center;gap:8px;border:2px dashed var(--line);border-radius:14px;padding:40px 20px;cursor:pointer;transition:.18s;margin-top:20px}
.dropzone:hover,.dropzone.drag{border-color:var(--red);background:#fdecec}
.dz-ico{font-size:30px;color:var(--red)}
.dz-main{font-weight:600}
.dz-main u{color:var(--red)}
.dz-sub{font-size:12.5px;color:var(--muted)}
.dz-preview{margin-top:16px;display:flex;align-items:center;gap:14px;background:var(--paper);border-radius:12px;padding:14px 16px;font-size:14px}
.dz-preview img{width:54px;height:54px;object-fit:cover;border-radius:8px}
.dz-preview .rm{margin-left:auto;color:var(--red);cursor:pointer;font-weight:700;font-size:13px}
.check{display:flex;align-items:center;gap:9px;margin-top:18px;font-size:14.5px;cursor:pointer}
.check input{width:17px;height:17px;accent-color:var(--red)}

.review{background:var(--paper);border-radius:14px;padding:22px 24px;margin-bottom:18px}
.rev-line{display:flex;justify-content:space-between;gap:16px;padding:9px 0;border-bottom:1px dashed var(--line);font-size:14.5px}
.rev-line:last-child{border-bottom:none}
.rev-line span:first-child{color:var(--muted)}
.rev-line span:last-child{font-weight:700;text-align:right}
.rev-fields{display:grid;grid-template-columns:1fr 1fr;gap:12px}
.rev-fields input{padding:13px 15px;border:1.5px solid var(--line);border-radius:10px;font-size:14.5px;font-family:inherit}
.rev-fields input:focus{outline:none;border-color:var(--red)}

.builder-nav{display:flex;justify-content:space-between;padding:0 36px 30px}
.builder-nav .btn{min-width:120px;justify-content:center}
#bNext,#bSubmit{margin-left:auto}
.builder-done{text-align:center;padding:46px 36px 50px;animation:fade .35s}
.done-check{width:64px;height:64px;border-radius:999px;background:var(--red);color:#fff;font-size:32px;display:flex;align-items:center;justify-content:center;margin:0 auto 18px}
.builder-done h3{font-family:var(--black);font-size:26px;margin-bottom:8px}
.builder-done p{color:var(--muted);max-width:36em;margin:0 auto 22px}

/* ---------- packages ---------- */
.pkg-row{display:grid;grid-template-columns:repeat(3,1fr);gap:20px}
.pkg{position:relative;background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:28px 24px;display:flex;flex-direction:column;transition:.2s}
.pkg:hover{transform:translateY(-4px);box-shadow:var(--shadow)}
.pkg.featured{border:2px solid var(--red)}
.pkg-flag{position:absolute;top:-12px;left:24px;background:var(--red);color:#fff;font-family:var(--display);font-weight:800;font-size:11px;letter-spacing:.08em;padding:5px 12px;border-radius:7px}
.pkg-name{font-family:var(--black);font-size:21px;margin-bottom:14px}
.pkg ul{list-style:none;margin-bottom:20px;flex:1}
.pkg li{font-size:14px;color:var(--ink-2);padding:7px 0 7px 22px;position:relative;border-bottom:1px solid var(--paper-2)}
.pkg li::before{content:"›";position:absolute;left:4px;color:var(--red);font-weight:800}
.pkg-price{font-family:var(--display);font-size:15px;color:var(--muted)}
.pkg-price b{font-family:var(--black);font-size:30px;color:var(--ink)}
.pkg-price s{color:#b3ada3;font-weight:600;margin-right:4px}
.pkg-price span{font-size:13px}

/* ---------- quotes ---------- */
.quotes{max-width:760px;margin:0 auto;min-height:170px;position:relative}
.quote{display:none;text-align:center}
.quote.is-active{display:block;animation:fade .4s}
.quote blockquote{font-family:var(--display);font-weight:500;font-size:clamp(20px,2.6vw,28px);line-height:1.35;color:#fff;margin-bottom:20px}
.quote figcaption{color:var(--gold);font-size:15px}
.quote figcaption b{font-family:var(--display);font-weight:800}
.quote-dots{display:flex;gap:10px;justify-content:center;margin-top:30px}
.quote-dots button{width:10px;height:10px;border-radius:999px;border:none;background:#4a4640;cursor:pointer;transition:.2s}
.quote-dots button.on{background:var(--gold);width:26px}

/* ---------- team ---------- */
.team-filter{display:flex;flex-wrap:wrap;gap:9px;justify-content:center;margin-bottom:34px}
.chip{font-family:var(--display);font-weight:700;font-size:13px;padding:8px 16px;border-radius:999px;border:1.5px solid var(--line);background:#fff;cursor:pointer;transition:.16s;color:var(--ink-2)}
.chip:hover{border-color:var(--ink)}
.chip.is-active{background:var(--red);color:#fff;border-color:var(--red)}
.team-grid{display:grid;grid-template-columns:repeat(4,1fr);gap:18px}
.member{background:#fff;border:1px solid var(--line);border-radius:var(--r);padding:24px;text-align:center;transition:.2s}
.member:hover{transform:translateY(-4px);box-shadow:var(--shadow)}
.m-avatar{width:74px;height:74px;border-radius:999px;margin:0 auto 14px;display:flex;align-items:center;justify-content:center;font-family:var(--black);font-size:26px;color:#fff;letter-spacing:.02em}
.m-name{font-family:var(--display);font-weight:800;font-size:17px}
.m-title{font-size:13px;color:var(--red);font-weight:600;margin-bottom:4px}
.m-focus{font-size:12.5px;color:var(--muted);min-height:2.6em;margin-bottom:14px}
.m-contact{display:flex;flex-direction:column;gap:6px}
.m-contact a{font-size:13px;color:var(--ink-2);font-weight:600}
.m-contact a:hover{color:var(--red)}
.m-mail{display:inline-flex;align-items:center;justify-content:center;gap:6px;border:1.5px solid var(--line);border-radius:999px;padding:8px;transition:.16s}
.m-mail:hover{border-color:var(--red);background:#fdecec}
.team-note{text-align:center;margin-top:26px;font-size:12.5px;color:var(--muted)}
.team-phone{text-align:center;margin:-16px 0 32px;font-size:16px;color:var(--ink-2)}
.team-phone a{color:var(--red);font-weight:800;font-family:var(--display)}
.team-phone a:hover{text-decoration:underline}

/* ---------- contact ---------- */
.section-cta{background:var(--red);color:#fff;background-image:radial-gradient(circle at 20% 0%,#ff3b41,transparent 55%),radial-gradient(circle at 90% 100%,#9a0a10,transparent 50%)}
.section-cta .kicker.light{color:var(--ink)}
.contact-wrap{display:grid;grid-template-columns:1fr 1fr;gap:50px;align-items:center}
.contact-copy h2{font-family:var(--black);font-size:clamp(28px,3.4vw,42px);line-height:1.05;margin-bottom:14px}
.contact-facts{list-style:none;margin-top:24px;display:flex;flex-direction:column;gap:10px}
.contact-facts li{font-size:15px;color:#ffe6e7}
.contact-facts b{font-family:var(--display);font-weight:800;color:#fff;margin-right:8px}
.contact-form{background:#fff;border-radius:18px;padding:30px;box-shadow:var(--shadow)}
.cf-row{display:grid;grid-template-columns:1fr 1fr;gap:12px;margin-bottom:12px}
.contact-form input,.contact-form select,.contact-form textarea{width:100%;padding:14px 15px;border:1.5px solid var(--line);border-radius:10px;font-size:14.5px;font-family:inherit;color:var(--ink)}
.contact-form textarea{margin-bottom:14px;resize:vertical}
.contact-form input:focus,.contact-form select:focus,.contact-form textarea:focus{outline:none;border-color:var(--red)}
.contact-form .btn{width:100%;justify-content:center}
.contact-form input.err,.contact-form select.err{border-color:var(--red);background:#fdecec}
.cf-success{margin-top:14px;text-align:center;color:#1a7a3a;font-weight:700;font-size:14.5px}

/* ---------- footer ---------- */
.footer{background:var(--ink);color:#cfc9bf;padding:54px 0 0}
.footer-inner{display:grid;grid-template-columns:1.2fr 2fr;gap:40px;padding-bottom:40px}
.footer-brand .logo-kicker{color:var(--red)}
.footer-brand p{margin-top:14px;font-size:14px;color:#9a948b;max-width:24em}
.footer-cols{display:grid;grid-template-columns:repeat(3,1fr);gap:24px}
.footer-cols h4{font-family:var(--display);font-weight:800;font-size:13px;letter-spacing:.08em;text-transform:uppercase;color:#fff;margin-bottom:14px}
.footer-cols a,.footer-cols span{display:block;font-size:14px;color:#9a948b;margin-bottom:9px}
.footer-cols a:hover{color:var(--gold)}
.footer-bar{border-top:1px solid var(--line-dk);padding:18px 0;font-size:12.5px;color:#7a746b}
.footer-bar i{color:#9a948b}

/* ---------- responsive ---------- */
@media(max-width:900px){
  .nav-links{display:none}
  .nav-burger{display:block}
  .nav.open .nav-links{display:flex;position:absolute;top:72px;left:0;right:0;flex-direction:column;background:var(--ink);padding:18px 24px;gap:14px;border-bottom:1px solid var(--line-dk);box-shadow:var(--shadow)}
  .hero-inner{grid-template-columns:1fr;gap:36px;padding:56px 24px 64px}
  .hero-ghost{font-size:200px;bottom:-6%;opacity:.04}
  .hero-inner{min-height:auto;padding:48px 24px 56px}
  .cover-clip{left:0;opacity:.16}
  .cover-band{inset:-14% -8%}
  .hero-scrim{background:linear-gradient(180deg,rgba(19,17,15,.72),rgba(19,17,15,.88))}
  .hero-stats{gap:16px 0}
  .why-grid,.aud-grid,.cap-grid{grid-template-columns:1fr 1fr}
  .card-row,.pkg-row{grid-template-columns:1fr}
  .team-grid{grid-template-columns:1fr 1fr}
  .contact-wrap,.footer-inner{grid-template-columns:1fr}
  .bar{grid-template-columns:130px 1fr 40px}
}
@media(max-width:560px){
  .section{padding:60px 0}
  .why-grid,.aud-grid,.cap-grid,.team-grid,.opt-grid,.cf-row,.rev-fields{grid-template-columns:1fr}
  .hero-stats{grid-template-columns:1fr 1fr;gap:18px 0}
  .hstat{border-left:none;padding:0}
  .hstat b{font-size:28px}
  .cover-band{inset:-12% -6%}
  .marquee-track span{font-size:18px}
  .nav-cta .nav-phone{display:none}
  .builder-body{padding:24px}
  .builder-nav{padding:0 24px 24px}
  .bar{grid-template-columns:110px 1fr 36px}
  .bar-l{font-size:12px}
}

/* ---------- team photo + book ---------- */
.m-avatar{overflow:hidden}
.m-avatar img{width:100%;height:100%;object-fit:cover;border-radius:999px;display:block}
.m-book{margin-top:4px;font-family:var(--display);font-weight:700;font-size:12.5px;color:var(--ink-2);background:none;border:none;cursor:pointer;padding:2px;text-decoration:underline;text-underline-offset:3px}
.m-book:hover{color:var(--red)}

/* ---------- builder lead-saved ---------- */
.lead-saved{margin-top:16px;font-size:13.5px;font-weight:600;color:#1a7a3a;background:#eaf7ee;border:1px solid #bfe6cc;border-radius:10px;padding:11px 15px}

/* ---------- contact: book alternative ---------- */
.contact-or{margin-top:22px;display:flex;align-items:center;gap:14px;flex-wrap:wrap}
.contact-or span{font-size:14px;color:#ffe6e7}

/* ---------- media kit band ---------- */
.kitband{background:var(--ink);color:#fff;padding:42px 0;position:relative;overflow:hidden}
.kitband::before{content:"";position:absolute;inset:0;background:radial-gradient(700px 300px at 88% 120%,rgba(227,18,26,.30),transparent 60%);pointer-events:none}
.kitband-inner{position:relative;display:flex;align-items:center;gap:34px;flex-wrap:wrap}
.kitband-copy{flex:1;min-width:280px}
.kitband-tag{font-family:var(--display);font-weight:800;font-size:11px;letter-spacing:.16em;color:var(--gold);margin-bottom:8px}
.kitband-copy h2{font-family:var(--black);font-size:clamp(22px,2.6vw,30px);line-height:1.1;margin-bottom:8px;color:#fff}
.kitband-copy p{font-size:15px;color:#c9c3b9;max-width:42em}
.kitband-art{position:relative;width:118px;height:96px;flex-shrink:0}
.kit-thumb{position:absolute;width:74px;border-radius:4px;box-shadow:0 12px 30px -10px rgba(0,0,0,.8);border:1px solid rgba(255,255,255,.16)}
.kt-1{transform:rotate(-8deg);left:0;top:4px}
.kt-2{transform:rotate(7deg);left:40px;top:0}

/* ---------- sticky CTA ---------- */
.sticky-cta{position:fixed;left:0;right:0;bottom:0;z-index:60;transform:translateY(115%);transition:transform .32s cubic-bezier(.2,.7,.2,1);background:rgba(19,17,15,.97);backdrop-filter:blur(10px);border-top:1px solid var(--line-dk);display:flex;align-items:center;gap:18px;padding:13px 24px;box-shadow:0 -12px 32px -14px rgba(0,0,0,.7)}
.sticky-cta.show{transform:translateY(0)}
.sticky-msg{color:#e8e2d8;font-size:14px}
.sticky-msg b{color:#fff;font-family:var(--display);font-weight:800}
.sticky-actions{margin-left:auto;display:flex;gap:10px}
.sticky-cta .btn-ghost{color:#fff;border-color:rgba(255,255,255,.5)}
.sticky-cta .btn-ghost:hover{background:#fff;color:var(--ink)}
.sticky-close{background:none;border:none;color:#9a948b;font-size:17px;cursor:pointer;padding:4px;line-height:1}
.sticky-close:hover{color:#fff}

/* ---------- modals ---------- */
.modal-overlay{position:fixed;inset:0;z-index:100;background:rgba(15,13,11,.66);backdrop-filter:blur(3px);display:flex;align-items:center;justify-content:center;padding:24px}
.modal{position:relative;background:#fff;border-radius:18px;width:100%;max-width:520px;max-height:90vh;overflow:auto;box-shadow:0 40px 100px -20px rgba(0,0,0,.6);animation:modalIn .25s ease}
@keyframes modalIn{from{opacity:0;transform:translateY(16px) scale(.98)}to{opacity:1;transform:none}}
.modal-close{position:absolute;top:14px;right:14px;background:var(--paper);border:none;width:32px;height:32px;border-radius:999px;font-size:14px;cursor:pointer;color:var(--ink-2);z-index:2}
.modal-close:hover{background:var(--line)}
.modal-pad,.modal-done{padding:30px 32px 32px}
.modal-tag{font-family:var(--display);font-weight:800;font-size:11px;letter-spacing:.14em;color:var(--red);margin-bottom:8px}
.modal h3{font-family:var(--black);font-size:23px;margin-bottom:6px}
.modal-sub{font-size:14.5px;color:var(--muted);margin-bottom:18px}
.modal-fine{font-size:12px;color:var(--muted);margin-top:12px;text-align:center}
.modal-done{text-align:center}
.modal-done .done-check{margin:6px auto 16px}
.modal-done p{color:var(--muted);margin:0 auto 22px;max-width:34em}
.modal .btn-primary{width:100%;justify-content:center}
.modal .btn[disabled]{opacity:.45;cursor:not-allowed;transform:none}
.book-label{font-family:var(--display);font-weight:700;font-size:13px;color:var(--ink-2);margin:14px 0 10px}
.book-label span{color:var(--muted);font-weight:600}
.book-days,.book-times{display:flex;flex-wrap:wrap;gap:8px}
.book-chip{font-family:var(--display);font-weight:600;font-size:13.5px;padding:9px 14px;border:1.5px solid var(--line);border-radius:10px;background:#fff;cursor:pointer;transition:.15s}
.book-chip:hover{border-color:var(--ink)}
.book-chip.sel{border-color:var(--red);background:#fdecec;color:var(--red);box-shadow:inset 0 0 0 1px var(--red)}
.book-fields,.kit-fields,.connect-fields{display:grid;grid-template-columns:1fr 1fr;gap:10px;margin:18px 0}
.connect-fields textarea{grid-column:1/-1;padding:12px 14px;border:1.5px solid var(--line);border-radius:10px;font-size:14.5px;font-family:inherit;color:var(--ink);resize:vertical}
.connect-fields textarea:focus{outline:none;border-color:var(--red)}
.connect-fields input.err,.connect-fields textarea.err{border-color:var(--red);background:#fdecec}
.kit-fields{grid-template-columns:1fr}
.book-fields input,.kit-fields input,.connect-fields input{padding:12px 14px;border:1.5px solid var(--line);border-radius:10px;font-size:14.5px;font-family:inherit;color:var(--ink)}
.book-fields input:focus,.kit-fields input:focus,.connect-fields input:focus{outline:none;border-color:var(--red)}

/* ---------- chat assistant ---------- */
.chat{position:fixed;right:24px;bottom:24px;z-index:70;display:flex;flex-direction:column;align-items:flex-end;gap:12px}
.chat-launcher{position:relative;width:60px;height:60px;border-radius:999px;background:var(--red);color:#fff;border:none;cursor:pointer;font-size:26px;display:flex;align-items:center;justify-content:center;box-shadow:0 14px 30px -8px rgba(227,18,26,.7);transition:transform .15s}
.chat-launcher:hover{transform:scale(1.06)}
.chat-launcher.hide{display:none}
.chat-launcher-pulse{position:absolute;inset:0;border-radius:999px;animation:chatpulse 2.4s infinite}
@keyframes chatpulse{0%{box-shadow:0 0 0 0 rgba(227,18,26,.5)}70%{box-shadow:0 0 0 15px rgba(227,18,26,0)}100%{box-shadow:0 0 0 0 rgba(227,18,26,0)}}
.chat-teaser{background:#fff;border:1px solid var(--line);border-radius:999px;padding:9px 16px;font-size:13.5px;font-weight:600;color:var(--ink);box-shadow:var(--shadow);cursor:pointer}
.chat-teaser:hover{border-color:var(--red);color:var(--red)}
.chat-panel{width:min(372px,calc(100vw - 32px));height:min(564px,calc(100vh - 130px));background:#fff;border:1px solid var(--line);border-radius:16px;box-shadow:0 34px 80px -22px rgba(0,0,0,.55);display:flex;flex-direction:column;overflow:hidden;animation:modalIn .22s ease}
.chat-head{display:flex;align-items:center;justify-content:space-between;padding:13px 15px;background:var(--ink);color:#fff;flex-shrink:0}
.chat-head-l{display:flex;align-items:center;gap:10px}
.chat-avatar{width:36px;height:36px;border-radius:999px;background:var(--red);color:#fff;font-family:var(--black);display:flex;align-items:center;justify-content:center;font-size:16px}
.chat-title{font-family:var(--display);font-weight:800;font-size:14px}
.chat-status{font-size:11.5px;color:#9a948b;display:flex;align-items:center;gap:5px;margin-top:1px}
.dot-on{width:7px;height:7px;border-radius:999px;background:#37c871;box-shadow:0 0 0 2px rgba(55,200,113,.25)}
.chat-close{background:none;border:none;color:#cfc9bf;font-size:16px;cursor:pointer;padding:4px}
.chat-close:hover{color:#fff}
.chat-body{flex:1;overflow-y:auto;padding:16px;background:var(--paper);display:flex;flex-direction:column;gap:9px}
.chat-msg{max-width:84%;padding:10px 13px;border-radius:14px;font-size:14px;line-height:1.46}
.chat-msg.bot{background:#fff;border:1px solid var(--line);border-bottom-left-radius:4px;align-self:flex-start;color:var(--ink-2)}
.chat-msg.bot b{color:var(--ink);font-weight:700}
.chat-msg.user{background:var(--red);color:#fff;border-bottom-right-radius:4px;align-self:flex-end}
.chat-typing{align-self:flex-start;background:#fff;border:1px solid var(--line);border-radius:14px;padding:13px 14px;display:flex;gap:4px}
.chat-typing span{width:7px;height:7px;border-radius:999px;background:#bdb7ad;animation:typing 1.2s infinite}
.chat-typing span:nth-child(2){animation-delay:.18s}
.chat-typing span:nth-child(3){animation-delay:.36s}
@keyframes typing{0%,60%,100%{opacity:.3;transform:translateY(0)}30%{opacity:1;transform:translateY(-3px)}}
.chat-chips{display:flex;flex-wrap:wrap;gap:7px;align-self:flex-start;max-width:100%}
.chat-chip{font-family:var(--display);font-weight:600;font-size:12.5px;padding:7px 12px;border:1.5px solid var(--red);color:var(--red);background:#fff;border-radius:999px;cursor:pointer;transition:.15s}
.chat-chip:hover{background:var(--red);color:#fff}
.chat-input{display:flex;gap:8px;padding:11px;border-top:1px solid var(--line);background:#fff;flex-shrink:0}
.chat-input input{flex:1;border:1.5px solid var(--line);border-radius:999px;padding:10px 14px;font-size:14px;font-family:inherit;outline:none;color:var(--ink)}
.chat-input input:focus{border-color:var(--red)}
.chat-input button{width:40px;height:40px;border-radius:999px;background:var(--red);color:#fff;border:none;cursor:pointer;font-size:14px;flex-shrink:0}
.chat-input button:hover{background:var(--red-dk)}
.chat-foot{font-size:10.5px;color:var(--muted);text-align:center;padding:7px 0 9px;background:#fff;flex-shrink:0}
.chat-open .sticky-cta{display:none}
@media(prefers-reduced-motion:reduce){.chat-launcher-pulse{animation:none}}

@media(min-width:561px){.sticky-cta{padding-right:100px}}

@media(max-width:560px){
  .kitband-inner{flex-direction:column;align-items:flex-start}
  .kitband-art{display:none}
  .sticky-msg{display:none}
  .sticky-actions{margin-left:0;width:100%}
  .sticky-actions .btn{flex:1;justify-content:center}
  .book-fields{grid-template-columns:1fr}
  .modal-pad,.modal-done{padding:26px 22px}
  .chat{bottom:84px}
  .chat-teaser{display:none}
}

/* ---------- newsprint flashlight (light sections, mouse only, below content) ---------- */
@media (hover:hover) and (pointer:fine){
  .section:not(.section-dark):not(.section-cta){position:relative}
  .section:not(.section-dark):not(.section-cta)::before{
    content:"";position:absolute;inset:0;z-index:0;pointer-events:none;
    background:url(img/newsprint.png) repeat;background-size:620px auto;
    mix-blend-mode:multiply;
    opacity:0;transition:opacity .5s ease;
    -webkit-mask-image:radial-gradient(circle 210px at var(--mx,-600px) var(--my,-600px),#000 0%,rgba(0,0,0,.45) 48%,transparent 72%);
    mask-image:radial-gradient(circle 210px at var(--mx,-600px) var(--my,-600px),#000 0%,rgba(0,0,0,.45) 48%,transparent 72%)}
  .section:not(.section-dark):not(.section-cta):hover::before{opacity:.16}
  .section:not(.section-dark):not(.section-cta) > .wrap{position:relative;z-index:1}
}